Monday, February 22, 2010

Insurance is the subject matter of solicitation

Now that the financial year end approaches, the frequency of the insurance ads on radios and TVs seem to have ratcheted up. At least these days, the voice-overs are slow and clear in stating the unfanthomably complex and unclear blurb, "Insurance is the subject matter of solicitation. Please read the offer document carefully before subscribing (or accepting)". This voice-over part of the above statement used to be on steroids and would be fast forwarded at 5x the speed of the main ad, as if something that should not be heard is being said. Maybe ASCI/IRDA ruled on that and put an end to the 'garble' that it was. It used to be fun hearing those messages at various speeds from various providers including one who went on a 0.75x normal speed, maybe to poke fun at the speedsters.

And why is it that they need to use complex jargon? The meaning of ""Insurance is the subject matter of solicitation" as I understand is that insurance is not to be solicited by the provider, but initiated (solicited) by the customer from them after reading through the insurance offering. (Anyway, that is only in spirit and not followed anywhere AFAIK) Why can't the providers use a simple statement that conveys the meaning clearly?

Mmm...

9 comments:

gils said...

legal termslaam simpla puria aarambichita lawyersku ethungaanum buvaaaa :D

Ramesh said...

Yes this is complete nonsense and I challenge one customer to have been alerted because of the warning. They do this only for legal backside protection of course, but truly the regulator who requires such statements needs to have his head examined.

A better warning would be - "When you ever raise a claim in the future, we may not be in existence, or even if we were, we won't pay you" !

Vijay said...

Basically if you read the legalese it will translate to "You are just paying us money..we dont have any responsibility"

TheUncanny said...

Ohhhhhh...[smacks head] that is wat they say towards the end of those commercials...Now i get it!!!! hehe...

//It used to be fun hearing those messages at various speeds//

Karrecta sonnenga!!..hehe..

R-ambam said...

naan solrathai sollitein appuram unga ishtamnu solraangannu thaan ivlonaala nenaichein .illaya?

chennaigirl said...

Intha technique used for all bank loan , car sale advertisements/ Athuvum print adla oorathula "Terms and conditions apply" nnu erumbavida chinnathaa potrupaangale, athuvum ithe kathai thaane... :)

RamNarayanS said...

@gils-:-) No wonder lawyers are the despised group.

@Ramesh-Then where are the customer rights and the consumer groups don't seem to make noises about it? They can always hide behind caveat emptors. I understand that it is all for protecting one's back, but that doesn't absolve them of their responsibilities. :-(

@Vijay-Welcome. But I am not sure how they can get away with that premise of non-responsibility. After all, if I make a claim and that is true, they have to pay up after finishing their due diligence. Isn't it? Or the sub-clauses, sub-sub-clauses hint something that can release them of paying up under certain circumstances?

@TheUncanny-:-D Most of the time, it sounds like the voice in a cassette recorded in reverse, which Rajini tries to decipher in the old movie 'Ninaithaale Inikkum'. :-)

@R-ambam-Looks like that is what it is. "It is all your responsibility. You are making a decision on YOUR OWN", kind of terms. :-(

@chennaigirl-This looks more complex than a 'Terms and Conditions apply'. Look at the way the statement is, subject to all kinds of interpretations! Similar to the cloth store discount which shouts "75% off" and before the 75%, there is a "up to" printed in 'erumbu size' as you say it. Ippo any offer I see, I look for a '*' near the discount rate. ushaar aayittaen :-)

lakshmi said...

i read a case study wherein, customer filed a case against "THE AXE EFFECT" saying that even after using axe body spray for an year, not even a single girl dated with him.. he says that he has used it according to the way it is portrayed in the ad nu... Even court demanded quite a huge penalty from the company, since it dint have this kutti statement in their ads n site.. i.e. "terms n conditions apply"

funny la... even these statements are at times biased to customer too.. :D

RamNarayanS said...

@lakshmi-That was fake news. :-) summa kadhai alandhu uttuttaanga. The original article was fun and came in fakingnews.com (http://www.fakingnews.com/2009/10/unable-to-attract-even-a-single-girl-frustrated-man-sues-axe/)